The global beauty industry is no longer just about women — men are driving a major shift in demand for hair systems, beards, and stylish hairstyles. In 2025, the men’s grooming market is thriving across the USA, UK, Turkey, Australia, and Africa, with rising interest in wigs, hair patches, and perms.
One of the fastest-growing categories is hair patches for men. Designed with lace, monofilament, or polyurethane bases, these patches provide a natural solution for thinning hair. In regions like Turkey and the UK, salons are increasingly offering these services, supported by premium Remy hair systems.
Beards are also making a strong comeback. From well-defined styles in Europe and the USA to fuller looks in Kenya and DR Congo, men are turning to human hair beard patches for a sharp, masculine appearance.
When it comes to hairstyles, perms and fluffy hair looks are gaining popularity among younger men in Vietnam, Indonesia, and Hong Kong. They prefer versatile extensions and toppers that allow experimentation without long-term commitment.
In the EU and USA, professional men lean toward short hairstyles with natural closures or frontals, ensuring a polished look suitable for business and lifestyle settings. Weavy and auburn hair options are particularly trendy, adding personality without compromising sophistication.
This growing demand highlights a key opportunity for salons, distributors, and wholesalers: the men’s grooming market is ready for premium suppliers. Offering custom men’s wigs, patches, and extensions can help businesses tap into this expanding global trend.
👉 At Shabir Exim Ind, we manufacture and export high-quality human hair products for men, including wigs, patches, beard systems, and custom solutions. Partner with us to bring the latest men’s grooming trends to
your market.
